Aryel’s Blog

Mattia Salvi, CEO of Aryel, delves into the trends and technologies shaping the advertising landscape in 2025, from AR innovations to authentic brand connections.

Explore how Sonar™ elevates audience segmentation, emotional engagement, and ad effectiveness by combining augmented reality, AI, and premium data.

From virtual try-on experiences to data-driven insights, uncover the transformative power of this cutting-edge advertising technology.

Discover how AR Advergames are captivating consumers and boosting brand performance redefining engagement for more insights and strategies.

Elevate your brand's digital holiday campaigns with Aryel's cutting-edge AR display ads and interactive solutions for maximum engagement and impact.

We're excited to share the story of Aryel's rebranding, a journey that encapsulates our steady progression and achievements over the last three years.

Join us in this comprehensive deep dive to discover what’s the deal about Immersive Rich Media and what is its impact on fashion industry industry.

Discover how the Shopify-Aryel integration can breathe new life into your online store, skyrocket conversions, and help you build a loyal tribe of brand evangelists.

Augmented Reality marketing surveys gets shared by users 4x times more than standard multiple-choice surveys. In the article we'll uncover why.

What we learned during the experience on AppSumo, offering key insights for SaaS businesses on leveraging lifetime deals for growth and valuable customer feedback.