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Aryel’s Blog

Get the latest insights from the AR-World

Rumour has it you’re hungry for knowledge. That’s why we keep you updated with the juicy news about AR.

September 20, 2024

GenAI meets Media Planning: Mattia Salvi & Vincenzo Schifano on Sonar™

Explore how Sonar™ elevates audience segmentation, emotional engagement, and ad effectiveness by combining augmented reality, AI, and premium data.

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September 11, 2024

Introducing Sonar™: Aryel’s GenAI solution for effective media planning and capturing high-intent audiences

Aryel is proud to introduce Sonar™, GenAI-powered media planning solution that aims to revolutionize how brands engage with their audiences.

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August 27, 2024

Aryel teams up with Grid Media to deliver AR-Powered Display Advertising in Latin America and Mexico

By leveraging Aryel’s AR Creatives and Grid Media’s local expertise, the collaboration seeks to enhance interactive ad experiences in LATAM and Mexico.

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July 29, 2024

Ever wondered ”What emotional response does my ad evoke in my audience?” – Aryel’s AI Insights hold the answer

Enter Aryel's AI Insights the game-changer set to redefine the way we perceive, interact with, and leverage display ads.

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July 16, 2024

Aryel announces major expansion plans into France and Germany with focus on acquisitions in the Adtech space

In a major step towards international growth, Aryel announces expansion plans into France and Germany, focusing on strategic acquisitions in Adtech.

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May 14, 2024

Aryel and Locala join forces to integrate Augmented Reality and Local Insights into drive-to-store campaigns

Aryel unveiled a strategic partnership with Locala to effectively plan and measure local drive-to-store campaigns worldwide.

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April 3, 2024

Ever heard about AR Wearable Display Ads? Here’s why you should

From virtual try-on experiences to data-driven insights, uncover the transformative power of this cutting-edge advertising technology.

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March 14, 2024

Aryel and OMG join forces to redefine Display Advertising with Augmented Reality

Aryel and OMG have teamed up to redefine display advertising by offering personalized and interactive experiences that resonate with modern consumers.

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March 6, 2024

The Fun Factor: How AR Advergames are hooking consumers with dopamine-driven rewards, boosting Brandformance

Discover how AR Advergames are captivating consumers and boosting brand performance redefining engagement for more insights and strategies.

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March 6, 2024

What’s next in Advertising? A conversation with Vincenzo Schifano, COO and Co-Founder of Aryel

In this exclusive interview, we delve into Vincenzo's viewpoint on the advertising landscape, unveiling upcoming insights that will shape the industry in 2024.

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